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Sizing Chart

This website lists bras in US sizing

UK

US

FR

EU

AU

28E

28DDD/F

75F

60F

6E

28F

28G

75G

60G

6F

28FF

28H

75H

60H

6FF

28G

28I

75I

60I

6G

30A

30A

80A

65A

8A

30B

30B

80B

65B

8B

30C

30C

80C

65C

8C

30D

30D

80D

65D

8D

30DD

30DD/E

80E

65E

8DD

30E

30DDD/F

80F

65E

8E

30F

30G

80G

65G

8F

30FF

30H

80H

65H

8FF

30G

30I

80I

65I

8G

30GG

30J

80J

65J

8GG

30H

30K

80K

65K

8H

32A

32A

85A

70A

10A

32B

32B

85B

70B

10B

32C

32C

85C

70C

10C

32D

32D

85D

70D

10D

32DD

32DD/E

85E

70E

10DD

32E

32DDD/F

85F

70F

10E

32F

32G

85G

70G

10F

32FF

32H

85H

70H

10FF

32G

32I

85I

70I

10G

32GG

32J

85J

70J

10GG

32H

32K

85K

70K

10H

32HH

32L

85L

70L

10HH

34A

34A

90A

75A

12A

34B

34B

90B

75B

12B

34C

34C

90C

75C

12C

34D

34D

90D

75D

12D

34DD

34DD/E

90E

75E

12DD

34E

34DDD/F

90F

75F

12E

34F

34G

90G

75G

12F

34FF

34H

90H

75H

12FF

34G

34I

90I

75I

12G

34GG

34J

90J

75J

12GG

34H

34K

90K

75K

12H

34HH

34L

90L

75L

12HH

36A

36A

95A

80A

14A

36B

36B

95B

80B

14B

36C

36C

95C

80C

14C

36D

36D

95D

80D

14D

36DD

36DD/E

95E

80E

14DD

36E

36DDD/F

95F

80F

14E

36F

36G

95G

80G

14F

36FF

36H

95H

80H

14FF

36G

36I

95I

80I

14G

36GG

36J

95J

80J

14GG

36H

36K

95K

80K

14H

36HH

36L

95L

80L

14HH

38B

38B

100B

85B

16B

38C

38C

100C

85C

16C

38D

38D

100D

85D

16D

38DD

38DD/E

100E

85E

16DD

38E

38DDD/F

100F

85F

16E

38F

38G

100G

85G

16F

38FF

38H

100H

85H

16FF

38G

38I

100I

85I

16G

38GG

38J

100J

85J

16GG

38H

38K

100K

85K

16H

38HH

38L

100L

85L

16HH

40B

40B

105B

90B

18B

40C

40C

105C

90C

18C

40D

40D

105D

90D

18D

40DD

40DD/E

105E

90E

18DD

40E

40DDD/F

105F

90F

18E

40F

40G

105G

90G

18F

40FF

40H

105H

90H

18FF

40G

40I

105I

90I

18G

40GG

40J

105J

90J

18GG

40H

40K

105K

90K

18H

42B

42B

110B

95B

20B

42C

42C

110C

95C

20C

42D

42D

110D

95D

20D

42DD

42DD/E

110E

95E

20DD

42E

42DDD/F

110F

95F

20E

42F

42G

110G

95G

20F

42FF

42H

110H

95H

20FF

42G

42I

110I

95I

20G

42GG

42J

110J

95J

20GG

42H

42K

110K

95K

20H

44B

44B

115B

100B

22B

44C

44C

115C

100C

22C

44D

44D

115D

100D

22D

44DD

44DD/E

115E

100E

22DD

44E

44DDD/F

115F

100F

22E

44F

44G

115G

100G

22F

44FF

44H

115H

100H

22FF

44G

44I

115I

100I

22G

44GG

44J

115J

100J

22GG

44H

44K

115K

100K

22H

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Band size

Cup size

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UK

US

FR

EU

AU

6

2

34

34

6

8

4

36

36

8

10

6

38

38

10

12

8

40

40

12

14

10

42

42

14

16

12

44

44

16

18

14

46

46

18

20

16

48

48

20

22

18

50

50

22

24

20

52

52

24

26

22

54

54

26

28

24

56

56

28

30

26

58

58

30

CM
Inches

US
Size

Hips
(IN)

Waist
(IN)

Bust
(IN)

2

35

25.5

33

4

36

26.5

34

6

38

28.5

36

8

40

30.5

38

10

42

32.5

40

12

44

34.5

42

14

45.7

36.3

43.7

16

48.5

39

46.5

18

51.2

41.8

49.3

20

54

44.5

52

22

56.7

47.2

54.7

24

59.4

50

57.5

26

62

53

60

US
Size

Hips
(CM)

Waist
(CM)

Bust
(CM)

2

90

65

84

4

91.5

67

86

6

96.5

72

92

8

102

78

97

10

107

83

102

12

112

88

107

14

116

92

111

16

123

99

118

18

130

106

125

20

137

113

132

22

144

120

139

24

151

127

146

26

158

134

153

Privacy Policy

Overview

Our Privacy Policy explains in detail the types of personal data we collect about you when you interact with us, and how and why we use that data. Our intention is to give you the very best experience as a visitor to our site or as a customer of ours, and to allow the smooth running of our internal business processes. If you have any questions on our privacy policy or how we deal with your personal data, you’re welcome to contact us at customerservices@playfulpromises.com

 

Legal Bases

The legal bases we rely on include consent (for example, the consent you give to wishing to receive our marketing news and offers), our contractual obligations (for example the delivery details we pass to our couriers to ensure your parcels get to their destination), and legitimate interest (that data that allows us to operate our business effectively and which does not materially impact your rights, freedom, or interests).

 

When do we collect your personal data?

As laid out in the legal bases above, we only collect your personal data either to improve your experience as a customer of ours, if you have opted to receive details of latest offers and exclusives, or to allow the smooth running of our business operation (our legitimate interest). The data we store therefore is transactional in nature: the items you have bought, the dates of your orders, plus things like billing and delivery details to ensure the deliverability of your parcels. It is important to note we do not store any payment details, and the data we do store is stored securely. We will collect data on you when

  • When you visit our website
  • When you sign into your Account on our website
  • When you make a purchase from us
  • When you engage with us on our social media accounts
  • When you contact our Customer Service team
  • When you enter one of our competitions
  • When you review one of our products or your recent orders

We retain customer data for the duration of the customer lifetime, so we can remain in contact with you, and to understand your buying behaviour to ensure our communications are as relevant as possible. We also give you news on new product releases, offers, and service messages, in line with your marketing preferences. If you request that we remove all data we hold on you, our customer service team will help with doing that as quickly and fully as practicably possible, and within one month.

 

How and why do we use your data?

  • To allow us to process and fulfil your orders
  • To process payments
  • To respond to your queries, refund requests and any complaints
  • With your consent we will use your data to keep you informed of our latest news and products. You can opt-out from any of these communications at any time
  • We’ll use customer data to build a picture of who our customers are and what they like, to inform our business decisions around making the experience as relevant to you as we can. For example, emailing you with products we think you will like based on purchasing or browsing history
  • If you have visited our website and viewed products or pages, we might target you with relevant products or advertising after you have left the site across the likes of Facebook and Instagram. When visiting our website, a cookie or cookies will be attached to your web browser that facilitates this tracking. With Facebook and Instagram you are able opt-out of receiving advertising messages through the ‘Settings’ section within your account. https://www.facebook.com/help/568137493302217
  • To allow you to manage cookies and consents around cookies, we use a third-party solution. This provides a user-friendly preference manager the first time you visit our website, where you can stipulate your preferences, and your preferences are remembered for 12 months.
  • To send you communications required by law or necessary to inform you about changes to the services we provide. This would include legally required information related to your orders. Service messages won’t contain promotional content and therefore would not be subject to the legitimate interest or consent legal bases, compared to our marketing emails. Using data for these purposes ensures we comply with our legal obligations to you.


How do we share your personal data?

We will sometimes share personal data with trusted third parties for the purposes of performing their specific services, as outlined in our contracts or agreements with them. These parties (known as ‘data processors’) have obligations to you to ensure your data is respected and only used for the purposes they’ve been contracted to use it.

Examples of these companies would include IT companies that support our website and other business systems, warehouses, delivery couriers, direct marketing companies, and advertisers like Google or Facebook.


What are your rights?

You have the right to request:

  • Access to the personal data we hold about you
  • The correction of your personal data when incorrect, out of date or incomplete.
  • That we stop using your personal data for direct marketing (either through specific channels, or all channels).
  • That we stop any legitimate interest or consent-based processing of your personal data where you ‘opt out’ or withdraw your consent
  • You have the right to request a copy of any information about you that Playful Promises holds on you: contact customerservices@playfulpromises.com.
  • In cases where we are processing your personal data based on our legitimate interest, you can ask us to stop for reasons connected to your individual situation. We must then do so unless we believe we have a legitimate overriding reason to continue processing your personal data.
  • To protect the confidentiality of your information, we will ask you to verify your identity before proceeding with any request you make under this Privacy Notice. If you have authorised a third party to submit a request on your behalf, we will ask them to prove they have your permission to act.  


Klarna Payments

In order to be able to offer you Klarna’s payment options, we will pass to Klarna certain aspects of your personal information, such as contact and order details, in order for Klarna to assess whether you qualify for their payment options and to tailor the payment options for you.

General information on Klarna you can find  here. Your personal data is handled in accordance with applicable data protection law and in accordance with the information in  Klarna’s privacy policy.


Rakuten Advertising

We partner with Rakuten Advertising, who may collect personal information when you interact with our site. The collection and use of this information is subject to the privacy policy located here: https://rakutenadvertising.com/legal-notices/services-privacy-policy/

 

Mobile Program Terms of Service

The Playful Promises mobile message service (the "Service") is operated by Shopify. Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.

By consenting to Playful Promises' SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Playful Promises through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers. 

You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Playful Promises. Your participation in this program is completely voluntary.

We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.

You may opt-out of the Service at any time. Text the single keyword command STOP. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Shopify mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms. For Service support or assistance, email customerservices@playfulpromises.com 

The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.

To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.


Contacting Us

If there are any questions regarding this privacy policy you may contact us using the information below.

Unit 6, 362 Coldharbour Ln, Brixton, London SW9 8PL
anna@playfulpromises.com

This Privacy Policy was last updated in March 2021.


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